Wednesday, 15 December 2010

Challenging forms and conventions of real media products

Our video has been inspired through other videos with originality, either through semantics, performance or it being unique. For example videos such as 'Imagine' by John Lennon were effective through semantics in the video, it was disjuncture that was important in the video as John Lennon was talking about war, and he used his wife Yoko in his video opening curtainsh showing a hidden message. Videos from Prince were inspirational as he is a unique man himself, and dance moves such as splits, his high vocals and his costume was very inspirational. Our video became original through the unique dancing from the main dancer, the diversity of dance routines, the fact that Jackson 5 routines were used, James brown shuffling was used, Michael Jackson moves were used, Fred Astaire and Gene Kelly Tap dancing was used, and Ballet being seen in our video. Also the ideas from editing using effects to go with dance moves such as robot, for example changing the motion. The conventions for our music video was suppose to be modern street dance as we are three black people, but the contrast from the main dancer showing diverse dancing created a new theme and made our video original.

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